Baltic-based bank Citadele enters a partnership with Insurely to improve their insurance offering.

Recognized as a Baltic leader in customer service within the banking sector, Citadele is now taking their commitment to improved customer service even further by integrating Insurely’s technology to power its new insurance offerings, providing their customers with an enhanced and fully digital insurance experience.

Insurely’s technology will enable Citadele to offer their customers a possibility to have an overview of their existing insurance policies from different insurance providers in one place, as well as the opportunity to explore new offerings.

“This collaboration is yet another proof point of the impact open finance is having throughout Europe. Having the possibility to manage insurance in a banking app is a valuable add-on service to consumers. It allows them to get a go-to place for all financial matters. Through the possibilities  that open finance brings, our partnership with Citadele enables real-time access to insurance data, ensuring a more efficient internal process at Citadele and enhanced services for their customers”says Dadmehr Fatehi, VP of Banking & Fintech at Insurely.

“At Citadele, outstanding customer service is not just a goal, it’s a cornerstone of our values. We go above and beyond to exceed expectations, provide personalized assistance, and build long-lasting relationships, which are so important in the digital age. We’re excited to share the news of our partnership with Insurely in the open insurance area. We are looking forward to teaming up closely with them as we dive into making our insurance offerings more digital and user-friendly”, says Rūta Ežerskienė, Chief Baltic Retail Commercial Officer, Member of Management Board at Citadele. 

The collaboration highlights a joint commitment to technological innovation and customer-centric solutions, and a shared vision of transforming the insurance landscape in the Baltic region.